C-Market

At Redemption Roasters, we closely monitor the C-market, or Coffee Commodity Market, which significantly influences the landscape of coffee pricing. The C-market sets prices based on supply, demand, and speculation, with fluctuations driven by factors like crop yields, weather conditions, and geopolitical events. Unfortunately, these prices often fail to cover the true production costs for many farmers, particularly small-scale producers, leading to financial instability in the industry.

While our focus is on specialty coffee, the effects of the C-market ripple through our coffee buying programme. When C-market prices decline, it can push commodity-grade coffee prices below sustainable levels, creating pressure on farmers. To ensure fair compensation for quality and sustainable practices, we pay a premium above the C-market rate. This approach is essential to uphold our commitment to direct trade, allowing us to foster meaningful relationships with producers and guarantee that they receive fair wages.

Conversely, rising C-market prices can increase competition for high-quality beans, impacting our sourcing strategies. We must navigate these price increases carefully, as they affect not just our costs but also the availability of the exceptional coffee we seek to provide. Moreover, if low C-market prices persist, farmers may abandon coffee cultivation altogether, reducing the long-term supply of specialty coffee.

To sustain our commitment to ethical sourcing, we incorporate these dynamics into our buying programme. We prioritise transparency and invest in long-term relationships with coffee producers, ensuring that our customers enjoy high-quality coffee while supporting a fair, stable supply chain that benefits both farmers and consumers.

The cost we show here is the C-Market price at the time we purchased this particular coffee so you can see the comparison.